ETFication

So we kinda left off on a cliffhanger in regards to our last post about goals based investing. If you haven't already, make sure to check...

It's exactly what you think it is. Don't overthink it. What is Goals Based Investing? Goals-based investing (GBI) is another concept...

Ever have a toxic girlfriend or a boyfriend? Or even a toxic friend? Well similarly, overconfidence is extremely toxic to risk...

Ahh, accounting the one class that nearly all finance majors had to take in undergraduate (and the major that's most associated to be for...

One thing is, don't count on it to help you. What is Anchoring? Not that kind of an anchor, where it's used to prevent ships from...

Setting the Scene – A Gambling Analogy Let’s say you’re at a casino, playing roulette. You’ve placed your bet on red 5 times so far, with...